Apr 19, 2020
Check out episode # 45 of Fraternity Foodie with our guest, Ray Begovich. Ray has a Doctorate in Education from Ball State University, and before joining the Franklin College faculty, Ray was Vice President of a public relations agency serving nonprofit and business clients. Ray wrote a chapter called "Public Relations for Fraternities in Crisis" in Hank Nuwer's book, so Hank and I decided we would interview him together on this important topic.
Ray
tells us about his undergraduate experience at Indiana University,
how college students can put their best foot forward with
stakeholders, what training and background a PR chair should have,
how much of a budget should be dedicated to PR in student
organizations, what metrics students can use to see if their
efforts are working, what is crisis management, how to use a crisis
communications plan, whether national hazing campaigns and awards
are helpful in reducing hazing, who should represent the
organization in times of a crisis, why all the good stories about
fraternities don't always get published, and what message he wants
to convey to those working to improve behaviors on college
campuses. Ray loves good Italian food and Chicago hotdogs, so be
sure to stick around to the end so you can hear his favorite spots
to eat in Indianapolis and Chicago! Link:
https://www.youtube.com/watch?v=8NdLYDHw0AA
https://www.youtube.com/watch?v=8NdLYDHw0AA